Tips For Using
Ezyearner Traffic Exchange
Tips For Advertising/Traffic Exchange Listings
1. Initiate a campaign the enables you or your promotion to stand out from the crowd -Your banner or link must capture the immediate attention of the viewer either/both by it's visual appearance or it's attention getting headline.
2. Design your page to load fast - Remember, you only have a window of about 5-15 seconds before the user move on to the next site. Keep in mind, a good portion of users are still on Dial-up.
If your pages do not load quickly, you would have wasted both your time and hard earned credits.
3. Provide the users with key information about your service or product - Have you ever try to read those long affiliate pages in 15 seconds or less? Moreover, would you even want to, after you have already seen it a hundred times over?
Make it short, sweet and to the point. Leave no doubt in your viewers mind exactly what products you are selling and what services you are providing.
This is extremely important because, like a television commercial, you only have about 10-30 seconds to capture your viewers attention before they change the channel, or in this case, move on to the next site.
4. For this reason, it is crucial that you capture the viewers name and email address, make your initial traffic exchange advertisment link to a squeeze page.
Once you have the name and email address you can then "sell" to your new lead at a later date through your newsletters or email auto responder.
5. Also remember that you can not just put up a standard squeeze/landing page and call yourself a affiliate traffic exchange marketer. You must brand yourself and make yourself known.
People rarely buy or join a program from a total stranger. They do so from people with whom they trust. Adding a picture and/or include a brief bio of yourself is a good way to personalized the squeeze page.
To Summarize
The key to successfully advertise on a Traffic Exchange is to differentiate yourself from the rest of the advertisers, provide key information about your products, and, most importantly, to capture leads.
The best way to accomplish this is to advertise a page specifically designed to catch the user's attention. These are generally call opt-in page, splash page or squeeze page. Here is an example of a squeeze page:
How Not To Advertise On A Traffic Exchange
Traffic exchange programs are mostly used by small business owners or online marketers who either want free advertising or use the exchange programs for low-budget advertisement campaigns. Advertising on traffic exchanges is similar to advertising on TV in that you only have a few seconds to try to get your message across.
NEVER try to sell anything on a traffic exchange. If you are advertising a standard affiliate page, your home page, or your sales page, you will most surely are wasting your time and money. This is the number one reason why 99.99% of new traffic exchange marketers fail.
Remember to whom you are advertising, other surfers, who have probably seen that exact same affiliate page you are advertising a hundred times over from some other members who are in the exact same program as you.
And have you ever bought anything online with a window of 15 seconds or less? Why then would you expect others to do so?
